Steven Malcolm’s heavenly flows are as vibrant as his drip in “Cardio”
“Steven Malcolm is here to change the stigma of Christian Hip-Hop for the better.” – All Hip-Hop
“Summertime” has the makings of a bonafide anthem for the warmer months of the year and is a continuation of Malcolm’s evolution as a lyricist and songwriter.” – VIBE
“Malcolm is now a world-renowned voice in Christian hip-hop with a variety of collaborations from Shaggy to Snoop Dogg to Natalie Grant under his belt, and his music having been featured by the NBA, ESPN, and VH1.” – AURN
“In the age of conscious rap and sharing truths via storytelling, Steven Malcolm fits right in with the likes of J. Cole, Kendrick Lamar, D Smoke, and Nipsey Hussle.” – Audacy
“Steven Malcolm is Michigan’s best-kept secret.” – Dirty-Glove
“Religion and rap often find points of intersection. Whether inspired by, brought up in, or influenced by the church, its presence is always somewhat there in spirit somehow, but the way Steven Malcolm utilized the trope is creatively different.” – Elevator Mag
“Michigan-born rapper Steven Malcolm radiates positive energy, and it translates to his music.” – Kulture Hub
“Steven Malcolm has been one of the more consistent creators within Christian Rap. He is comfortable using any sound, can sing well, and can really rap.” – Rapzilla
IVAV/Curb | Word Entertainment recording artist Steven Malcolm debuts the official music video for “Cardio,” available now on YouTube HERE. The music video follows the September 15 audio release and will appear on Malcolm’s forthcoming studio LP.
Malcolm ramps things up with the “Cardio” music video. “I wanted to make an anthem I would have listened to in the high school locker room before a big game,” shares Malcolm. “This song is all about owning the greatness that results from hard work and dedication. We all have a race to run. To be great and keep keeping on takes two things: a little inspiration and cardio!”
The visual encapsulates Malcolm’s favorite things: Christ, dance, exercise, fashion, and fellowship. Malcolm’s swift flows are as vibrant as his drip as cameras capture the 7x GMA Dove Award nominee flexing his undeniable star power. “Been running this thing like cardio,” asserts Malcolm in the video. His pizazz legitimizes his aim of becoming CHH’s next crossover MC.
Poised for release in early 2024, the Michigan native’s next studio LP is the highly anticipated follow-up to his familial 16-track project, Tree, which recently received a 2023 GMA Dove Award nomination in the Rap/Hip-Hop Album of the Year category. The nod marks Malcolm’s seventh career Dove Award nomination. Winners for the 54th Annual GMA Dove Awards will be announced publicly on October 20, 2023, during an exclusive broadcast on Trinity Broadcasting Network (TBN).
About Steven Malcolm:
Steven Malcolm makes faith-driven hip-hop that’s as unique as his multicultural background. It’s a sound rooted in rap’s rhythmic delivery, pop’s modern melodies, and God’s word, glued together by an artist whose music has earned seven Dove Award nominations and more than 70 million streams.
About Curb | Word Entertainment:
2016 Curb Records acquired Word Entertainment, combining two of the music industry’s most respected global brands and more than a century of collective experience. Today, Curb and Word are the world’s leading independent music companies. Owned and operated by Mike Curb, the Curb | Word family includes the labels Curb, Word, Squint, Fervent, Sidewalk, MCC, and IVAV, as well as Curb Publishing, Word Publishing, 25 Live, Curb Films, Word Films, Word Entertainment, and Curb Sports, representing top artists and entertainers in Country, Christian, Pop, Rock, and Hip-Hop. For more information, visit www.curb.com.
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