TreVante- From Secular to Christian R&B

Published on May 22, 2024

TreVante Halliburton is no stranger to the hard work demanded
 of
 him
 by
 the notoriously
 competitive music
 industry.
 While
 most 
teenage
 boys
 were
 worried
 about
 grades 
and
 girls,
 TreVante 
was
 perfecting
 his
 craft
 on
 the 
road
 to
 stardom.

The Beginning -Tre’

His 
journey 
began 
in 
2005
 with 
a
 792
 mile
 drive
 from 
Houston,
TX to
 Atlanta,
GA.
 Looking
 to 
take
 advantage
 of
 the
 opportunities 
of
 the
 thriving
 music 
industry 
in
 Atlanta, 
TreVante branded himself as “Tre'” and his
 mother
 established
 Sel Sum
 Records [Record Label],
 where
 TreVante 
released 
his 
first
 two
 singles,
 “That 
Girl”
 and 
“Baby 
Girl”
, which 
were
 written
 and
 produced
 by 
his 
father
 Joe
 “Simply” 
Halliburton.

Soon 
after
 the
 release,
 he
 secured
 a
 major distribution 
deal
 with
 FYE 
(12 yr old Tre’ at this time) and
 embarked
 on 
a
 regional
 in‐store 
tour
 of
 the 
South
 to 
promote
 the
 records
 and 
build
 his
 fan
base.
 “Baby Girl” hit the Billboard charts and spent 15 weeks on the Hot R&B/Hip Hop chart and peaked at #50. “Baby Girl” then later hit #1 on the Hot R&B/Hip Hop single sales for multiple weeks beating out Chris Brown, Ray J, NeYo & more. “Baby Girl” ended up selling over 80,000 units independently. In 2007, TreVante also became apart of Radio Disney’s Incubator which broadcasted worldwide and aided to his success. The
 FYE
 tour
 as 
well
 as
 radio
 airplay
 opened
 the 
door
 for
 future
 tours
 as
 TreVante
 began 
an
 aggressive
 schedule
 performing
 and meeting with
 artists 
such
 as
 Bow 
Wow,
 B5, Keke Palmer, Romeo, Jagged Edge, Crime Mob, Jonas Brothers and Nick Cannon just to name a few. TreVante also had a role in Lil JJ’s Nickelodeon (Ralph Farquhar produced) show “Just Jordan”. Alongside this, he also went on to perform on Lil JJ’s stand up comedy special “Almost Grown”. TreVante
 used
 his
 time 
to
 grow 
as
 a
 performer
 and
 let
 his
 talents
 demonstrate
 how
 incredibly 
gifted
 he
 was
 as
 an 
artist.
 “I
 love
 performing.
 I
 feel
 like 
I
 can 
just
 be
 myself.
 It
 doesn’t 
matter
 if
 I’ve
 had
 a 
bad 
day
 or
 whatever
 it is, 
I
 can
 be 
myself
 and
 just
 let
 go,”
 says 
Trevante.
 “I
 love
 it.
 It’s
 the
 best
 feeling 
in
 the
 world
 next
 to 
recording.”
 Drawing 
inspiration
 from
 his
 musical
 influences 
that
 include
 Prince,
 The Carpenters, New Edition, 
El
 Debarge,
 Aaron Carter, Brandy, Pink, 
The Fresh Prince (Will Smith) and
 the
 Backstreet
 Boys,
 Trevante
 has
 been
 able
 to
 create
 his
 own
 unique 
sound
 that
 he 
compared
 to 
a 
jukebox,
 “…because 
you 
never
 know
 what
 to
 expect. 
You
 can 
put
 me
 under 
any
 genre
 but
 I 
just
 want 
to
 make
 good
 music 
so
 I
 just 
call
 it
 jukebox”.

Introducing TreVante

His 
performances, eclectic sound
 and
 work
 ethic
 attracted
 the 
attention
 of
 industry 
heavy weights
 and
 TreVante
 inked a major deal 
with 
Imani
 Entertainment 
Group
/
Geffen Records
 in
 2011 and officially re-branded and changed his name to “TreVante”.
 “He
 is
 the 
total
 package,” 
says 
Manny 
Halley (
President 
of
 Imani
 Entertainment),
 “Not
 only 
does 
he
 sing, 
he 
is 
a 
phenomenal 
dancer.
 He 
is
 an
 incredible 
artist.”
 By the summer of 2011, he embarked on BET’s “Closer to My Dreams” tour alongside fellow heartthrobs Mindless Behavior, Lil Twist, Tyga, Diggy Simmons and Jawan Harris. This era was coined by fans as “a time to be alive” as frequent viral posts highlighted the artists alongside TreVante who blazed the charts during that time. Shortly after, TreVante also opened up for selected dates on Mindless Behavior’s “All Around the World Tour” as well as being featured alongside Jacob Latimore on Jive recording artist Jawan Harris’ “Keisha Remix”.

TreVante
 has had
 the
 opportunity
 to
 co-write and collaborate
 with 
some
 of 
the 
industry’s
 elite
 producers, artists
 and
 writers over the years:
 Chris
 Brown,
 Dark Child,
 Rico Love, Diane
 Warren,
 The
 Underdogs,
 Eric Bellinger, Diamond Love (which was recorded by Jacob Latimore), Vedo, Shameik Moore, Harmony 
“H
 Money”, Samuels & more.
 Trevante also co-wrote one of the biggest hits of the era with Ezekiel “Zeke” Lewis of the writing and production team “The Clutch”. He has not only co-written a historic hit for the OMG Girlz, (i.e. “Where the Boys At” in which hit #1 on 106 & Park for multiple weeks with over 18M+ views and #77 on the Billboard charts), TreVante
 was
 also able 
to
 secure
 a
 publishing
 deal
 with
 Warner 
Chappell
 Publishing.
 At the top of 2012, TreVante’s 
first
 single “Be
 Your
 First”, which was written
 and
 produced
 by
 Tank, was an instant hit allowing him and Tank to perform live on the world renowned Wendy Williams Show among others. TreVante then dropped a 2-part movie-like music video directed by Benny Boom which included “Be Your First” and “Forever” (produced by Rico Love). Both music videos including “Bad Girl”, hit the 106 & Park top 10 countdown with “Be My Girl” peaking at #6. He later returned to 106 & Park in 2013 with “Bad Girl” featuring Lil Twist, which also peaked at #6 on the countdown.

Boy Band Dreams – Bluff City

In 2014 TreVante decided to fulfill his childhood dream of doing what he always wanted to do, which was to be in an all male r&b group. He joined Bluff City as the seasoned veteran with the sultry soprano tone. The boys began posting videos on YouTube while building a fan-base, and with their passion, gifts and that southern charm, they began to make their mark. They dropped a few projects and covers and had features from TK-n-Cash and Kevin Gates. Later that year, Bluff City signed a deal with Noon-time (NNtme) management & signed with writing & production team “The Exclusives”. In 2018, the group had their first taste of chart success with the Troy Taylor assisted R&B hit “Let Me Show You” co-written by Vedo and Bluff City. “Let Me Show You” later topped the Billboard charts at #20 (Urban AC). Bluff City was the first group in over a decade to reach that achievement. Later that year, they became a trio and collaborated with as well as joined Cash Money R&B crooner Jacquees live on stage at the Soul Train Music Awards and also opened for him on both his “4275” and “King of R&B” tours. “Tonight It’s Us” (a Jacquees and Bluff City collaboration) has over a million plays and continues to generate 5,000 streams weekly. Bluff City continued to see their hard work pay off in various ways. Whether it was by creating a hit song with Quavo (Migos) ”All You Need” (which has over 10 million views on Youtube), Providing vocals on “Your Peace” by Lil Baby (which is a certified Gold single) or releasing two albums independently, Bluff City continued to fill that R&B void. The group was known to blaze the R&B trails by reigniting the nostalgic tunes of 90’s R&B with a modern-day twist.

He is TreVante

Now, as TreVante rebrands himself as a solo Contemporary Gospel Artist, he is determined to remind his fans that he has only gotten better with time. TreVante has been coined by the industry as a certified musical genius with his pen; In which he plans on upholding as he writes his new projects. TreVante currently has multiple solo projects in the works. His first inspirational solo EP entitled “Anointed” is set to be released by the end of the 2024 year with his first singles being “Remember”, as well as “Anointed”. His new sound is a perfectly mixed blend of contemporary gospel, inspirational R&B, inspirational pop and conscious hip hop; In which he and his team has coined as “Gospel Gumbo”. Some of his inspirations for for this new sound are Fred Hammond, J Moss, BeBe and CeCe Winans, Keith Staten, The Walls Group, Commissioned, Madison Ryann Ward, Amy Grant, Jordin Sparks, Corbin Bleu, Celine Dion, Heather Headley, Linda Ronstadt, James Taylor and Joni Mitchell.

In 
an 
age
 when 
most 
artists 
are 
developed
 online,
 TreVante 
took the
 road
 less
 traveled
 by
 setting
 his 
musical
 foundation 
on 
stage
 and
 in 
the 
studio; 
A
 foundation
 that
 will 
undoubtedly 
make
 this
 extraordinarily
 talented
 young 
man
 a
 force
 to
 be
 watched 
for
 years 
to
 come in the Contemporary Gospel community.

Facebook:
Instagram: @heis_trevante
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