The Mayor of Reach Records

Are you an aspiring music producer looking to make a name for yourself in the industry? Do you know the importance of quality control when it comes to producing music that stands out? Look no further than Jacob “Biz” Morris, the “mayor” of Reach Records and head engineer extraordinaire.

In this episode Morris shared his journey from meeting Lecrae at a youth group to designing and building the audio capabilities of the Reach Records studios. With high standards and an eye for detail, Morris oversees quality control for artists at Reach Records, ensuring that every song is top-notch.

But Morris’s passion for music and engineering doesn’t stop there. He started his own company, Mix, to provide affordable mixing services for independent artists. Morris emphasizes the importance of good mixing for artists to stand out and make a name for themselves in the industry. And with a team of dedicated mixers at Mix, Morris is committed to providing quality control for all of his clients.

So, if you’re looking to make it in the music industry, take a page out of Jacob Morris’s book and prioritize quality control in your work. Whether it’s overseeing the engineering process for a major label or providing mixing services for independent artists, attention to detail and a passion for music can take you far.

As Morris said during the conversation, “I just want to make sure that the music is the best it can be.” And that’s exactly what he does.

The 116 Life

If you want to learn more about Morris’s journey in the music industry and his role at Reach Records, be sure to check out the full episode. To see his full discography visit his website. Thanks for tuning in! And remember you can catch The 116 Life, Tuesdays at 8 pm est. on Holy Culture Radio, Sirius XM, Channel 154.

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